FIINI Naturally
| Peat source | Finnish peat |
| Key ingredients | whole peat, oat |
| Distribution | own website (fiininaturally.fi), Pauliina Rundgrén HandiCrafts (reseller) |
| Website | https://www.fiininaturally.fi/tuote/kaura-turve-suolasaippua/ |
About
FIINI Naturally is a Finnish natural skincare and home-care brand based in Isokyrö, producing handmade, cold-process soaps alongside skincare, home-care, and pet-care products. It markets its formulations as natural and sustainable, highlighting climate-friendly shipping and zero-waste, vegan product options. Its Oat-Peat Salt Soap uses domestic Finnish peat and is also carried by an independent reseller alongside the brand’s own website.
About the Ingredients
FIINI Naturally is a Finnish brand built around whole peat and oat.
Peat from Finland is mainly sphagnum peat (raised bog) and carex peat (fen). Peat — the organic sediment itself — is used in treatments like peat balneotherapy, peat body wraps, and peat mud pack. See our evidence library for the studies.